AD0-E213 Adobe Analytics Developer Professional Exam Questions and Answers

According to the Adobe Analytics Developer Professional study guide, the set of action types available in the Analytics extension are Set Variables, Send Beacon, and Clear Variables. These actions allow you to define and set variables, send a request to Adobe Analytics, and clear variables when necessary.

This code should be added to the doPlugins() function in order to prevent the tracking call from being sent to Adobe. Specifically, setting s.abort to true will stop the tracking call from being sent, while setting it to false will allow the tracking call to be sent. This is described in the Adobe Analytics documentation ( https://docs.adobetag.com/analytics/implementation/general/variables/abort/).

In order to troubleshoot an implementation, the professional should work with the organization's website owners to ensure that all JavaScript errors are resolved. This is because JavaScript errors can prevent data from being sent to Adobe's servers, which can cause the debugger to not show any data. For more detailed information, please refer to the Adobe Analytics Developer Professional study guide (page 8-9).

This method is recommended by Adobe Analytics Developer Professional documents, as it allows you to easily customize the metrics used in a table in Workspace. You can use a calculated metric to modify the name of an existing metric, or to derive a new metric from an existing one [1].

References: [1] https://docs.adobe.com/content/help/en/analytics/components/calculated-metrics/calculated-metrics-overview.html

A datalayer is an object that contains the data that needs to be communicated to digital analytics and reporting servers. It is typically a JavaScript object that contains key-value pairs that represent the different data points that need to be sent to the reporting server. For more information, please refer to the Adobe Analytics Developer Professional study guide.

The two ways to address this change are as follows: A. Right-click on the request cell, and added depended Request > Breakdown. This option allows you to add a breakdown to the existing request and view the results by the chosen dimension. B. Edit the existing request and select the Dimension "Country" in the first step of the request wizard and "Month" in the second step of the request wizard. This option allows you to edit the existing request and specify the dimensions that you want to use. For more information, please refer to the Adobe Analytics Developer Professional study guide.

Create a tag property In this lesson, you will create your first tag property.

A property is basically a container that you fill with extensions, rules, data elements, and libraries as you deploy tags to your site.

Prerequisites In order to complete the next few lessons, you must have permission to Develop, Approve, Publish, Manage Extensions, and Manage Environments in tags. If you are unable to complete any of these steps because the user interface options are not available to you, reach out to your Experience Cloud Administrator to request access. For more information on tag user permissions, see the documentation .

NOTE

Adobe Experience Platform Launch is being integrated into Adobe Experience Platform as a suite of data collection technologies. Several terminology changes have rolled out in the interface which you should be aware of while using this content:

Platform Launch (Client Side) is now tags

Platform Launch Server Side is now event forwarding

Edge configurations are now datastreams

Learning Objectives At the end of this lesson, you will be able to:

Log into the Data Collection user interface

Create a new tag property

Configure a tag property

Go to the Data Collection interface To get to Data Collection

Log into the Adobe Experience Cloud

Click the Solution Switcher Icon icon to open the app switcher

Select Launch/Data Collection from the menu Open the solution switcher using the icon and click Launch/Data Collection

You should now see the Tags Properties screen (if no properties have ever been created in the account, this screen might be empty):

Properties Screen

Create a Property A property is basically a container that you fill with extensions, rules, data elements, and libraries as you deploy tags to your site. A property can be any grouping of one or more domains and subdomains. You can manage and track these assets similarly. For example, suppose that you have multiple websites based on one template, and you want to track the same assets on all of them. You can apply one property to multiple domains. For more information on creating properties, see “Companies and Properties” in the product documentation.

To Create a Property

Click the New Property button:

Click New Property

Name your property (e.g. Luma Tutorial or Luma Tutorial - Daniel )

As the domain, enter enablementadobe.com since this is the domain where the Luma demo site is hosted. Although the “Domain” field is required, the tag property will work on any domain where it’s implemented. The main purpose of this field is to pre-populate menu options in the Rule builder.

Expand the Advanced Options section and check the box to Run rule components in sequence

Click the Save button

Create a new Property

Your new property should display on the Properties page. Note that if you check the box next to the property name, options to Configure or Delete the property appear above the property list. Click on the name of your property (e.g. Luma Tutorial ) to open the Overview screen. Click the name of the property to open it

Next “Add the Embed Code” >

After the tracking call runs, the s.useBeacon variable resets to false and must be set to true in order for the beacon to be sent on the next tracking call. This is described in the Adobe Analytics documentation ( https://docs.adobetag.com/analytics/implementation/vars/usebeacon/).

The two correct features of Rollup Reports are as follows: A. Rollup report suites can include a maximum of 40 child report suites. B. When you add a report suite to an existing rollup, historical data is included in the rollup. For more information, please refer to the Adobe Analytics Developer Professional study guide.

According to the Adobe Analytics Developer Professional study guide, the section of Adobe Launch rules configuration that triggers the evaluation of rules is the Events section. This section allows you to specify the type of rule trigger, such as a page view, click, or form submission, and the conditions under which the rule should be evaluated. Once the rule is triggered, the conditions are evaluated to determine if the rule should be executed. If the conditions are met, the associated actions are then executed.

The manager should use the Data Sources API to upload order conversions into Adwords. The Data Sources API allows users to upload and manage data from various sources, including Adwords, and to use that data to create metrics and segments in Adobe Analytics. Details can be found in the Adobe Analytics Developer Professional study guide.

When an event is fired without a conversion variable being set, the output for that event in a report in Adobe Analytics will show "Unspecified". This happens when data is sent to Adobe Analytics from the page but the conversion variable is not set or is set to an empty value. Reference: https://www.adobe.com/content/dam/acom/en/devnet/analytics/analytics-developer-professional-study-guide.pdf