AD7-E601 Adobe Real-time CDP Technical Practitioner Questions and Answers

The correct answer is D because it matches the scenario given in the question. The user can define time parameters for the segment in the attribute “Last_Website_Browse” or the event “Website_Browse”. The other options do not allow the user to specify the time frame of 30 days. References: https://experienceleague.adobe.com/docs/experience-platform/rtcdp/segmentation/segment-builder-guide.html?lang=en

This is the most effective workflow to send promotional discount offers to the target audience. By onboarding CRM data into AEP, the company can leverage the profile data and identity stitching features of AEP to create a unified view of their customers. By creating Adobe Analytics source connection in AEP, the company can ingest online behavior data from web and app into AEP dataset. By building and deploying a propensity score model in data science workspace, the company can use the machine learning capabilities of AEP to predict the likelihood of customers to purchase based on their profile and behavior data. By creating a segment in AEP using the propensity score, web visits, distance from store, and purchase order data attributes, the company can use the segmentation service and UI of AEP to define and evaluate their target audience based on profile attributes and behaviors. By sharing the segment with Adobe Campaign, the company can activate their segment across multiple channels, such as email, SMS, postcard, Google Display Ads, and Facebook. References: :  Onboard Data into Platform  :  Connect Adobe Analytics Data Sources  :  Data Science Workspace Overview  :  Create a Segment  :  Share Segments with Destinations

The correct answer is B because it matches the requirement given in the question. The engineer needs to select “Enable Hashing” to hash the email address as part of the File export. The other options do not apply hashing or are not available for destination export. References: https://experienceleague.adobe.com/docs/experience-platform/rtcdp/destinations/overview.html?lang=en

The correct answer is A because it matches the requirement given in the question. The engineer needs to select the attributes in the select attribute page and check the mandatory key across the Unique identifier attribute and the Deduplication Key across the Profile attributes. This will ensure that only unique profiles are sent over and primary identifiers are included. The other options do not allow the engineer to select the attributes or check the keys. References: https://experienceleague.adobe.com/docs/experience-platform/rtcdp/destinations/overview.html?lang=en

These are three menu options that can be used to validate and monitor a destination. Systems View allows users to see the status of dataflows between sources and destinations, as well as any errors or warnings. Overview allows users to see the basic information and settings of a destination, such as name, description, type, and activation status. Browse allows users to see the segments that have been shared with a destination, as well as their size and export status. References: :  Systems View  :  Overview  :  Browse

Batch evaluation is the only segmentation evaluation mode that is allowed for a customer who brings in their data from CRM and Data Lake sources daily through Adobe Experience Platform Sources. Batch evaluation is available for segments that use batch data sources, such as S3 Connector or FTP Connector, or use any batch-only features, such as time windows or derived attributes. Batch evaluation runs periodically based on the segment refresh interval. References: :  Segment Evaluation

Dataset precedence is a feature that allows users to define how data from different datasets should be merged into a single profile based on their priority. Users can specify which dataset has higher precedence over another dataset when there is conflicting data for the same attribute. This way, the company can use Streaming data over DOL when they have online transaction data from both sources. References: : [Dataset Precedence Overview]( https://experienceleague.adobe.com/docs/ex