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Interaction-Studio-Accredited-Professional Salesforce Interaction StudioAccredited Professional Exam (SU24) Questions and Answers

Questions 4

Which two components does a user need to configure in IS to display Einstein product

recommendation vis IS connection for sales and service cloud?

Options:

A.

Einstein recipes

B.

Catalog items

C.

Promotion

D.

Einstein Decision

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Questions 5

Abrand wants to do an ad-hoc export of a new user-defined attributes, what option would they choose?

Options:

A.

The option to include built-in fields on a segment export

B.

The option to exclude anonymous fields on a segment export

C.

The option to include all custom fields on a segment export

D.

The option to send segment date to Marketing Cloud

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Questions 6

What is the interaction studio terminology for the collection of products and content as well as related categories, and tags -such as brand, gender, style, keyword and author?

Options:

A.

Dimensions

B.

Catalog

C.

Channel

D.

Directory

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Questions 7

How doesinteraction studio deliver technical value to marketers? [Check]

Options:

A.

By providing a cloud-based unified e-commerce platform with mobile, AI personalisation, order management capabilities, and related services for B2C

B.

By listening to customer signals, understanding customer intent, and acting accordingly

C.

By providing a platform to manage, schedule, create and monitor content

D.

By providing a cloud-based application designed to help salespeople sell smarter and faster

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Questions 8

What is the rule criteria that you can use in the segment creation process?

Options:

A.

Actions

B.

Socialmentions

C.

Email click throughs

D.

Dimensions

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Questions 9

Which feature allows a business user to overlay campaign creation and editing directly on their website?

Options:

A.

Javascript Beacon

B.

Visual Editor

C.

Web SDK

D.

Web Extension

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Questions 10

A brand is testing three campaigns, each one with a control experience. Which segment type

can the brand setup to make sure the same group always gets the control experience?

Options:

A.

Third party segment

B.

Control group segment

C.

A/B test segment

D.

Location-based segment

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Questions 11

What are IS machine learning powered algorithms called?

Options:

A.

Machine Learning Tools

B.

Einstein Recipe

C.

Einstein Decisions

D.

Data Science Workbends

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Questions 12

A business user wants to deliver different experiences to different segments within the same campaign, which testing option should they select?

Options:

A.

A/B testing

B.

Rule based testing

C.

Time basedtesting

D.

Variation testing

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Questions 13

What are three areas a business user can apply custom catalog dimensions?

Options:

A.

Template filtering

B.

Segmentation

C.

Reporting

D.

Recipe exclusions and boosting

E.

Campaign targeting

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Questions 14

Which three components of a server side campaign can be defined by a business user?

Options:

A.

Campaign rendering

B.

Campaign responses

C.

Promoted content

D.

Experience rules

E.

User attributes

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Questions 15

What would a marketer include if they want to ensure they display recommendations from more than one category?

Options:

A.

Variation

B.

Exclusion

C.

Ingredient

D.

Booster

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Questions 16

ETL feeds must follow explicit specifications and requires which type of file format?

Options:

A.

CSV

B.

JSON

C.

Binary

D.

TextDocs

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Questions 17

A marketer would like to display the most common products purchasedby previous buyers along with the main item on a product page, which ingredient would they need to use in the recipe?

Options:

A.

Co-Buy

B.

Similar Items

C.

Trending

D.

Co-Browse

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Questions 18

Which data feed integrates external system data into a user’s profile levargaing identity attributes?

Options:

A.

Identity feed

B.

Catalog Feed

C.

Interaction feed

D.

User Feed

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Questions 19

What three components are defined by the developer in the Sitemap?

Options:

A.

Page Types

B.

Events

C.

Promotions

D.

Campaigns

E.

Content Zones

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Questions 20

What qualifies a web visitor to see any experience of a web campaign?

Options:

A.

Campaign tracking rules

B.

Einstein Next Best Action

C.

Einstein Recipe Ingredients

D.

Email campaign rules

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Questions 21

What two features of interaction studiohave functionality to perform an A/B testing?

Options:

A.

Templates

B.

Campaigns

C.

Segments

D.

Recipes

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Exam Name: Salesforce Interaction StudioAccredited Professional Exam (SU24)
Last Update: May 18, 2026
Questions: 73

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