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Marketing-Cloud-Advanced-Cross-Channel SalesforceMarketing Cloud Advanced Cross ChannelExam Questions and Answers

Questions 4

Where can you see ad details for facebook ad campaign. Both advertising campaigns and journey builder)

Options:

A.

Journey builder

B.

On the facebook ad channel

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Questions 5

How often is the model refreshed for Einstein engagement frequency(uses 2Sday& data)-weekly

Options:

A.

hourly

B.

daily

C.

monthly

D.

Biweekly

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Questions 6

how many activities recommended in a journey canvas.(150-200)

Options:

A.

10

B.

50

C.

100

D.

300

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Questions 7

How frequently does Einstein Engagement Scoring updates to email?

Options:

A.

Email daily

B.

Mobile Weekly

C.

Model Monthly

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Questions 8

What is the prerequisite to create advertising studio audience:

Options:

A.

Create advertising/business account on the required and network and setup the ad account integration in MC

B.

Set user opt in data.

C.

There is no prerequisite as all setup is done.

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Questions 9

To what types of objects can you do a quick send in distributed marketing, Select multiple

Options:

A.

Lead

B.

Contact.

C.

Person account, (opportunities, Quick send message records)

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Questions 10

What is true about Einstein engagement frequency (EEF). Select 3

Options:

A.

EEF uses only commercial send data not transactional

B.

The model uses data available only in your account

C.

Used to determine correct no of mails to be send so that there are less unsubscribes due to email fatigue. email fatigue.

D.

It uses last ISO days engagement data

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Questions 11

What is prerequisite for email/web recommendations: select 2

Options:

A.

collect tracking code

B.

catalog

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Questions 12

How does Marketing cloud connect help when you want to trigger journey when a record is created in sales cloud contact, Select 2.

Options:

A.

Sales cloud entry audience in journey builder

B.

Use a api to trigger journey directly from ecom site and use email address as subscriber key.

C.

Use an api to create record in sales cloud directly from the ecom site

D.

Use synchronized de, query to a sendable DE and use automation studio schedule to inject contact every 15 mins

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Exam Name: SalesforceMarketing Cloud Advanced Cross ChannelExam
Last Update: Dec 4, 2024
Questions: 40

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