Customer-Data-Platform Salesforce Customer Data Platform (CDP) Exam (SP24) Questions and Answers

Metrics & Dimensions

Metrics

Dimensions

Filters

Einstein Activation

Reconciliation Rules

Data Stream Sequence

Random Selection

5

10

50

100

Is Not Null

Has No Value

Is Null

Is Empty

One time only

Weekly

Daily

Hourly

Profile API

Query API

Calculated Insights API (Doubt)

Metadata API

Calculated Insights

All Objects

Unified Profile

Data Model Objects

In segment Publish Summary dashboard

In Segment Publish History report

In Publish History related list of Activation record

In Publish History related list of Segment record

The system does not fetch any file and the data stream shows an error.

The system chooses the first file found in the S3 bucket

The ingestion setup can’t be completed without specifying the filename.

The ingestion setup is completed but the data stream shows 0 records

Developer

Marketer

Salesperson

Data Analyst

Map ingested data to existing ingested data objects.

Map ingested data to data model with consistent semantics.

Preserve data per source schema with ingestion to data lake.

Establish a connection with the source data via REST API

Contact

Party Identification

Individual

Lead

Contact Point Email

Manage Consent

Identify Data Sources

Obtain Cross-organizational buy-in

Identify Activation Targets

Restricts data processing on all entities

Restricts data processing while saving the segment

Restricts data processing for individual and unified individual profile

Restricts data processing during activation

1

4

10

No hard limit

1 - (Total Unified Profiles/ DSO profile)

1 - (Total Unified Profiles/ DMO profile)

1 - (Total Unified Profiles/ Data Stream profile)

Objects, fields, and relationships

Objects

Objects and fields

Fields

Direct attributes have one to one relationship while Related attributes are one to many relationships

Direct attributes have one to many relationships while Related attributes are one to one relationship

Direct Attributes are Text based only and Related Attributes are Date and Number based

Direct attributes are attributes on the individual and related attributes are attributes on the unified individual

Values containing San José’, San Jose only

Values containing San Jose’, san jose only

Values containing San José’, San Jose, san josé, san jose

Values containing San José’, san josé only

Connect to the Marketing Cloud Account CDP is provisioned in

Complete the Salesforce CDP provisioning process

Connect to the Salesforce CRM Org CDP is provisioned in

Enable Salesforce CDP Admin permission set to the Salesforce CRM Org

CDP Admin has already configured the Salesforce CRM connector and setup data

1

2

No hard limit

10

Mutable

Inconsistent

Immutable

None of the above

After the DSO is created

Before DSO is created

Data type can never be changed

Data type can be changed at any time

Numeric Measures

Text Measures

Aggregate Functions

Date Time Measures

Creates profile for each CDP user role

Assign permission sets

Configure Data Source

Set up each use as admin

Product Catalog

Behavioral Events

User Profile

Segment Membership

Include campaign code into the filename specification

Include campaign code into the activation name

Include campaign code into the segment name

Include campaign code into the activation description