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Salesforce Marketing-Cloud-Administrator Dumps Questions Answers

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Last Update: Apr 18, 2024
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The Salesforce Marketing-Cloud-Administrator Salesforce Certified Marketing Cloud Administrator (WI24) Exam is a certification exam that tests your knowledge of the features available to end-users and the configuration options available in Marketing Cloud.
The Salesforce Marketing-Cloud-Administrator Salesforce Certified Marketing Cloud Administrator (WI24) Exam is designed for individuals who have Marketing Cloud administration experience and who are familiar with configuring Marketing Cloud products, in addition to practical application of the skills and concepts noted in the exam objectives.
The Salesforce Marketing-Cloud-Administrator Salesforce Certified Marketing Cloud Administrator (WI24) Exam consists of 60 multiple-choice questions.
The Salesforce Marketing-Cloud-Administrator Salesforce Certified Marketing Cloud Administrator (WI24) Exam is a 90-minute exam and the passing score for the Salesforce Marketing-Cloud-Administrator Exam is 65%.

The Salesforce Marketing-Cloud-Administrator Salesforce Certified Marketing Cloud Administrator (WI24) exam focuses on five key areas:

  • Digital Marketing Proficiency (13%): Understanding core digital marketing concepts and best practices
  • Subscriber Data Management (18%): Managing data import, segmentation, and data hygiene
  • Setup (38%): Configuring Marketing Cloud features, users, and security settings
  • Channel Management (16%): Creating and managing email, mobile, social, and web channels
  • Maintenance (15%): Monitoring performance, troubleshooting issues, and performing backups

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Salesforce Certified Marketing Cloud Administrator (WI24) Questions and Answers

Questions 1

Northern Trail Outfitters (NTO) uses Sender Authentication Package (SAP) for branding purposes. Their German business unit is configured with the SAP domain de.ntomarketing .com.

The German NTO team is preparing for a campaign and wants to use customized Cloud Pages with the domain

How could the Marketing Cloud admin meet this requirement?



Purchase a new SAP for


Purchase a new private Domain for use in CloudPages


CloudPages must use the SAP domain


CloudPages must use

Questions 2

Northern Trail Outfitters (NTO) is concerned about unauthorized API access to their Marketing Cloud account.

Which feature would NTO enable to assist in reducing threats from malicious API attacks?



IP Allowlist


Field Level Encryption


Advanced Audit Trail


Single Sign on Authentication

Questions 3

A Marketing manager requests to receive an email, once a week, with high-level

metrics in a standard format. Specifically, the manager wants to know how many emails

were sent in the last week.

What location and activity would allow the Marketing Cloud admin to complete the request?



Automation Studio: Create a Report Activity to run every seven days.


Email Studio: Select “Account Send Summary” in Tracking Reports and schedule a weekly report to be sent.


Automation studio: Create a Query Activity to query data from the “Sent” Data view, then use an Email activity to activate the sending of the data.


Analytics Builder: Select the “Account Send Summary” in Reports and schedule a weekly report to be sent.

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