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Salesforce Marketing-Cloud-Email-Specialist Dumps Questions Answers

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Last Update: Mar 7, 2021
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Salesforce Certified Marketing Cloud Email Specialist (WI21) Questions and Answers

Questions 1

A marketing associate wants to ensure that an email will be delivered to a subscribers' inbox. What tool can the associate use to scan the subject line and the body of the email message for words and phrases that would be flagged by spam filters?



Content detective


Link detective


Email Validation


Send Preview

Questions 2

A company has one million subscribers. The company has a Master data extension that contains information about its subscribers, such as Email Address, Physical Mailing Address, Phone Number, and Loyalty information. There are 40 fields in the data extension. The data is used for multiple daily email campaigns.

How should the data be updated?



A scheduled automation to import a file containing all of their subscribers.


A scheduled automation to occur every 15 minutes to ensure the data is current.


A file drop automation to execute an import every time a record is updated or added.


A scheduled automation to import a nightly file of updated or changed records.

Questions 3

Northern Train Outfitters wants to grow its email subscriber list. Which best practice can the company use to increase the number of subscribers? (Choose 2)



Offer email opt-in when customers create an account


Use incentives such as a discount or free shipping to encourage opt-in


Capture email addresses through the use of browser cookies


Send emails to a purchased list with a request to opt-in

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