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Salesforce B2C-Solution-Architect Dumps Questions Answers

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Last Update: Mar 18, 2023
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Salesforce Certified B2C Solution Architect(WI23) Questions and Answers

Questions 1

A salesperson needs to know which subscription a customer has subscribed to or unsubscribed from when reviewing their account in Sales Cloud. However, Marketing Cloud needs to honor the unsubscribe action when itsends out emails.

Which two steps should a Solution Architect take to meet these requirements?

Choose 2 answers



Create a Journey activity to update the records in Sales Cloud.


Create a custom preference center that updates the records in Sales Cloud.


Use the out-of-the-box preference center in Marketing Cloud.


Implement the Marketing Cloud Connector to ensure the unsubscribe data is synced from Sales Cloud.

Questions 2

An organization that has B2C Commerce, Marketing Cloud, and Service Cloud has separate support teams that work with customers based on their tier level. Tier levels are based on the amount of money a customer spends. Theorganization wants incoming support cases to automatically route to the correct team based on their tier level.

Which two options should a Solution Architect configure to accomplish this?

Choose 2 answers



Service Cloud can be extended with customer flows and Lightning Web Components to create a separate support process specifically designed for customers that are

attributed a tier level.


Tier levels must be calculated and attributed to customers in Marketing Cloud and then propagated to Service Cloudso that they can be used to inform how cases are

routed to teams. Marketing Cloud must integrate with B2C Commerce to leverage purchase data necessary for these calculations.


Case routing can be configured by configuring Service Cloud's omni-channel routine feature to route cases to support teams based on the tier level of the customer

submitting the case and the availability of agents supporting each tier level.


Tier levels must be calculated regularly and attributed to Contact records in Service Cloud so that the tier level can be leveraged by Service Cloud's omni-channel routing

feature and synchronized back to B2C Commerce and Marketing Cloud.

Questions 3

A company Is implementing B2C Commerce, Service Cloud, and Marketing Cloud.The company Is based in Europe and needs to be compliant with GDPR.

Which two design implementations should a Solution Architect use to ensure GDPR compliance?

Choose 2 answers



Use email addresses, SMS, or other channel addresses as the contact key {subscriber key) in Marketing Cloud


Use a Salesforce record ID as a single unique identifier to apply across channels and clouds


Set tracking site preference for each storefront


Set field-level encryption across B2C Commerce, Marketing Cloud, and Service Cloud

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